Attention Fundraising Committee--Helpful Hints to Make Your Fundraising Year Great
So you have volunteered for the Fundraising Committee for the next school year. First of all, thank you! Volunteers like you are essential to making big things happen in the PTA/PTO. If it's your first time being on a committee or specifically a fundraising committee, we have some helpful hints as you plan your year.
Work Toward Your Goals
Be specific about what you're wanting to accomplish this year or purchase for your school. Before planning each event, make smaller goals to support your long-term ones. Be sure to promote these goals in the community and among your families. Parents are more likely to participate in fundraising if they know specifically where their money is going.
Use the 3-1 Rule
For every fundraiser, there should be 3 non-fundraising events that have some value or enrichment for your parents and students. This can prevent "fundraising fatigue" and actually help support your goals. If you're fundraising for new Promethean boards, have a speaker do a demo on how one works.
Other examples for non-fundraising events are hosting speakers at a PTA Meeting, having students give parents a tutorial on social media, having educational assemblies, or hosting workshops on topics like Common Core.
Sometimes your events should just be opportunities to come together as a community to have fun and get to know one another.
Choose Products and/or Companies Wisely
Make sure that the products you choose to sell are of good value and beneficial to your families. Your fundraising events should reflect your school's values and goals and always provide some sort of enrichment for your families.
If you choose to go with a fundraising company, check references and make sure they are reputable and fair.
Keep It Simple
Communicate your fundraising ideas or details for events with parents early and often. Make your events easy to participate in--confusing instructions could keep some families from participating. Parents also may lose interest if an event is too drawn out over a long period of time.
Don't Overwhelm Your Families
Having too many events can leave parents feeling nickeled and dimed. Remember, kids are at school to learn and parents can get wary of all the "extra" events that come with it. As long as the events you hold offer some enrichment and the products you choose to sell have good value, you're doing good!
Delegate! Delegate! Delegate!
A fundraising committee is not made up of one person; or even two people. Make sure to involve as many volunteers as possible. Be specific about roles you need filled and don't be afraid to approach others to ask for help. Often, parents want to help but maybe don't know how to. Check out our free resource Recruiting Volunteers--5 Steps to Success.
Change Up Your Fundraisers From Year to Year
Easier said than done, right? Sometimes it's nice to stick with safe, tried-and-true fundraisers but that can get a little boring from year to year. We have a list of 101 Fundraising Ideas to help you get out of your rut. Download it for free, print it, and take it to your next meeting.
Start Strong With a Fun Back-To-School Event
Always have a fun family back-to-school event idea that will help new families get introduced to the school and returning families to catch up with friends. Choose something new from our 101 Fundraising Ideas or check out our favorite Back-To-School Event--BINGO Night! Download How To Host a Successful BINGO Night.
Being on the Fundraising Committee can be a tough job with many challenges. But it's so rewarding when something you have planned is successful and raises money to help our precious students and school. We hope you have a successful--and fun--fundraising year!